Thursday, 16 March 2017

THE TOP 7 STARTUP MISTAKES


1. BUILD A PRODUCT THAT NOBODY WANTS

  • WHAT THEY THINK THEY WANT?
  • WHAT THEY ACTUALLY GET?
  • VALIDATE IDEAS WITH REAL USERS.



2. SPEND TOO MUCH TIME ON MVP

  • LANDING PAGE TO COUNT NUMBER OF SIGNUPS.
  • DEMO VIDEO.
  • FAKE IT BEFORE YOU MAKE IT.



3. DON’T SPEND ENOUGH TIME ON CULTURE SINCE DAY ONE

  • CARE ABOUT EMPLOYEES.



4. FOCUS TOO MUCH ON COMPETION

  • FOCUS ON PRODUCT/MARKET FIT.



5. DIDN’T LEARN FROM DATA

  • TRACK ANALYTICS SINCE FIRST VERSION.
  • COHORT ANALYSIS.
  • TOOLS: KISSMETRICS, MIXPANEL.



6. DIDN’T COMMUNICATE

  • SET GOAL AND COMMUNICATE.
  • BIG DASHBOARD FOR EVERYONE.
  • STAND-UP MEETING/WEEKLY MEETING.



7. FOCUS ON WRONG THINGS

  • DON’T RELY ON VANITY METRICS.
  • USE CONVERSION FUNNEL.

No comments:

Post a Comment

Popular Posts